Echoing the serialization of books in magazines and newspapers in the past, this generates a nice build of buzz for your books - and also gives you a ridiculously awesome benefit. As you publish on Wattpad, you submit chapters one at a time. This is one of my favorite things about Wattpad.

Immediate feedback on your work as you write it. This is a huge emerging market to connect with readers instantaneously, forgetting all of the extra bulls*t, and to start building valuable relationships. As the platform seeks new ways to expand, more and more readers are being attracted to the platform on a regular basis. These are people looking for content, meaning that 500 followers you have on Wattpad has the potential to be way more powerful for your future book sales and growth than the 5,000 followers you have on Twitter. On Wattpad, one thing is certain - the people following you are avid readers and book lovers. What percentage of your followers will actually buy your books? How can you truly know?

It’s hard to track the immediate ROI of your efforts on most social media platform. Sure, you might have 5,000 followers on Twitter, but how many of those people are following you for your books versus that cool cat gif you shared that went semi-viral? The problem with social media marketing today is that it can be difficult to identify your target audience and to judge whether or not your existing audience is actually working for you. A massive potential audience of dedicated readers. There are over 375 million stories uploaded on the platform, with over 50 languages supported, so there’s no guarantee that Wattpad is a quick ticket to fame, success, and book sales.

While Wattpad is a massive emerging player in the publishing industry as it develops new apps, partnerships with publishers (and Hollywood production companies), and fosters growth with it’s own Wattpad Stars program, Wattpad is also rife with competition. While it sounds great, absolutely, it’s important to answer the question: Is Wattpad perfect for everyone? After all, where else on social media can you find guaranteed book lovers who are eager to join your tribe? Given the platform’s purpose of connecting writers with readers and the rate at which it’s growing, the idea that Wattpad can be useful for authors is pretty much a no-brainer. Over 55 million people around the world use Wattpad monthly, spending a whopping total of 15 billion minutes each month using the platform, which means it’s the perfect opportunity for authors to connect directly with readers in an instant. Wattpad is a free app (and website) that lets readers and writers discover and share stories. If you haven’t heard of Wattpad, allow me to introduce you to this mammoth of a storytelling platform.

Wattpad stories meaning